Gordon B. Willis
SAGE Publications Inc
e druk, 2005
9780761928034
Cognitive Interviewing
A Tool for Improving Questionnaire Design
Specificaties
Gebonden, 352 blz.
|
EN
SAGE Publications Inc |
2005
ISBN13: 9780761928034
Rubricering
Levertijd ongeveer 16 werkdagen
Gratis verzonden
Samenvatting
The design and evaluation of questionnaires and other written and oral materials is a challenging endeavor, fraught with potential pitfalls. This book describes a means of systematically developing survey questions through investigations that intensively probe the thought processes of individuals who are presented with those inquiries.
Specificaties
ISBN13:9780761928034
Taal:EN
Bindwijze:Gebonden
Aantal pagina's:352
Uitgever:SAGE Publications Inc