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The Moral Corporation

Merck Experiences

Specificaties
Paperback, 196 blz. | Engels
Cambridge University Press | 2006
ISBN13: 9780521683838
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Cambridge University Press e druk, 2006 9780521683838
€ 41,14
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Samenvatting

Merck and the pharmaceutical industry are headline news today. Controversies over public safety, prices, and the ability of the industry to develop the new drugs and vaccines that society needs have been covered worldwide. Roy Vagelos, who was head of research and then CEO at Merck from the mid-1970s through the early 1990s, addresses these issues here. Success with targeted research started Merck on a path that would lead to a series of block-buster therapies that carried the firm to the top of the global industry in the 1990s and Vagelos into the top position at the company. Trained as a physician and scientist, he had to learn how to run a successful business while holding to the highest principles of ethical behavior. He was not always successful. He and his co-author explain where and why he failed to achieve his goals and carefully analyze where he succeeded.

Specificaties

ISBN13:9780521683838
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:196

Inhoudsopgave

1. The puzzle; 2. Professional path; 3. Turn around; 4. New drugs and public safety; 5. Corporate grooming; 6. Winning in global competition; 7. Prices and public interest; 8. Moral leadership; 9. Afterwards.
€ 41,14
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        The Moral Corporation